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Bounce, View, Visit: A Quick n’ Dirty Guide To Website Traffic Terms
There is a learning curve to understanding similar-sounding Internet terms, but even knowing the basics can go a long way towards understanding your web analytics and making educated decisions. We...
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Susan Grows Customer Engagement At Wakefield Farms
21% bounce rate (75% before joining) 300% YOY revenue increase in first 60 days with our product Quarterly revenue with our product exceeding yearly revenue before joining Susan’s Story Susan Borck...
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Doug Nails Guest Experience, Boosts Orlando Resort Bookings
25% YOY increase in room nights booked this summer 27% homepage bounce rate 20% average increase in room nights since joining Doug’s Story Hospitality industry veteran, Doug Smith of the Holiday Inn...
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Lauren and Mark’s Crazy High ROI In La Jolla
24x ROI on annual subscription cost from one month of bookings 102% YOY increase in room nights booked in July 40% savings on SEO costs Lauren and Mark’s Story La Valencia, a historic San Diego hotel...
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Tablet Trends And Insights For Hotel Websites
Beginning this month, customers can see tablet data split out from desktop and mobile data in their BackOffice 360 Analytics. In this post, we’ll break down trends and insights we’ve seen from our...
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Get In The Know About 2014 Hotel Industry Trends
Have we told you recently how much we love data? We’re kind of obsessed. But not in a Howard-Hughes-obsessed-with-germs-wearing-Kleenex-boxes-on-our-feet sort of way. We’re obsessed in a good way—in a...
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How To Post Like A Social Media Magnet
Who doesn’t feel like the king of the universe when they scroll down their Twitter or Facebook feed and see tons of likes, shares, and comments? Social media is an effective way to engage with...
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Stronger Storytelling Boosts Bookings At Gerald’s Vineyard Resort
82x ROI in the first 3 months 2x YOY increase in website booking revenue 127 event inquiries in the first 3 months Gerald’s story Balgownie Estate Vineyard Resort & Spa is located in the Yarra...
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